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← Bath Christian group's 'God can heal' adverts banned

digofthedump's Avatar Jump to comment 11 by digofthedump

Comment 6. Making medical claims in this manner [my emphasis] without training or license ought, in my view, to be a matter for the courts.

It's precisely the manner in which it's done why it ought not to be a matter for the courts.

No matter how wild the claims, if they are presented in the context of "we believe this" or "if you have faith that..." then they should be effectively immune from such things as the ASA. They are not falsly making claims for the technical efficacy of a product they are selling.

The difference here is similar in kind to the difference between something presented as art and something presented as factual...in other words the former has 'artistic license' the latter does not.

This isn't even a case of 'Buyer Beware'.

Sat, 04 Feb 2012 12:51:46 UTC | #914499